Our best-selling productFind out more
White Hot is a collection of six hair products especially for white and grey hair. Our shampoos, conditioners and styling products brighten, cleanse, condition and add shine and definition.
Meet White Hot Founder Jayne Mayled and find out how it all began.
White Hot is now available in over 130 Boots stores nationwide.Find your nearest store
Find out what’s new in our world, plus other interesting stories we’ve found along the way.
"This product gives brilliant texture, shine and oomph"
Take a look behind the scenes at our White Hot photo shoot