White Hot
Gorgeous hair care products for grey and white hair.

White Hot is a collection of six hair products especially for grey and white hair. Our shampoos, conditioners and styling products brighten, cleanse, condition and add shine and definition.

  • Nicky, 55

  • Juliana, 43

  • Sharon, 58

  • Evon, 53

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Bright & Luminous hair products for grey hair

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White Hot range

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Our Founder’s story

Meet White Hot Founder Jayne Mayled and find out how it all began.

Read our story here
Join our community
Embraced your grey? Tell us your story. #WhiteHotHair Join our community
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White Hot news

Find out what’s new in our world, plus other interesting stories we’ve found along the way.

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"This product gives brilliant texture, shine and oomph"

Shooshing Crème
Watch our video

Watch our video

Take a look behind the scenes at our White Hot photo shoot