Shoosh or Shine?
One of the things we love most about our growing silver community is that no two heads of hair are the same. Some of us have an icy halo, others have a chic smattering of salt & pepper, but every single grey is different. For some of us our white hair is finer and thinner and for others it’s more a question of taming the wild grey strands with a mind of their own. That’s why we’re aware that not everyone needs the same products to care for their hair.
Grey hair can have a tendency to be coarse and wiry and although everyday care may be similar from person to person, what you need depends on the thickness and length of our hair, our lifestyle and many other factors. I don’t use a conditioner every time I wash because my hair doesn’t need it. I have a ‘messy layered’ crop and for the kind of volume and movement I want in my hair, our Shooshing Crème does the trick. If it feels a touch dry I use our Luminous Conditioner from mid hair to ends as its lustrous formula is great for strengthening and gives your silver added shine.
Our advice is to not take blanket advice on your hair! If you don’t need to condition every time, then don’t. If your hair works better a couple of days after a wash, then go with that. A good hair care regime is one that’s flexible and works for you and your hair. A touch of Lifeshine Oil to smooth stray strands may be all the added moisture you need. A soak in the bath with our 3 minute Intense Lustre Mask may be perfect after a week of swimming in the pool or walking the dog in all weathers. It’s up to you.
We only have 6 products in our range because we don’t think you need dozens. We don’t make hairspray because I’m not prepared to ditch my favourite Elnett and I won’t create a product just for the sake of it. I’m a Glorious Shampoo and Shooshing Crème woman with an occasional dabble in our other products depending on what I’m doing. Go your own way.
And, as always, our team would be more than happy to give you advice on the products we recommend for your hair, so if you’re struggling to choose, just let us know
Founder- White Hot